Create a Press Release That Journalists Love in Minutes With This Simple Press Release Template

A free press release template that really works… because journalists are sick of press releases. Ever had that frustrating feeling? The one where you launched a new website that knocks your competitor out of the park. You want everyone to hear how great it is, you spend hours editing a detailed press release, send it …

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A Simple Story That Perfectly Illustrates the Importance of Objection Handling

A Copywriter’s Guide to Objection Handling Donald, a farmer, needed to borrow a tractor. His own had met a rather sticky end involving an overweight cow, an over-ambitious maneuver and an oil slick, and he had a large amount of work on the farm that needed urgent attention. “I know,” he said. “Jackson, from the …

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How to Write a Killer Statement of Purpose: The Ultimate Guide (With FREE PDF Checklist)

We have reviewed thousands of statements of purpose and know what it takes to get into the top programs. Get your hands on the very same statement of purpose checklist we use so you know EXACTLY how to write a statement of purpose that gets you into grad school. I probably don’t need to tell …

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How to Rewrite Articles: Content Creation for Smart People (With Zero Google Penalty)

How to rewrite articles the smart way. Stop wasting time and money on boilerplate content or rewriting software that doesn’t work. Let us show you how to use the content that has worked for others to quickly and easily generate more leads and sales. You’ve heard it time and time again: Content is king. But …

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11 Extremely Funny Cover Letters That People Actually Sent

There was once a time when bagging the job of your dreams entailed writing a short and simple cover letter that convinced the recruiter that you are insanely talented. These guys have skipped the talented element and just gone straight for the insane. It will soon be that time of year again, when a deluge …

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101 Examples of Features Versus Benefits

As these examples of features versus benefits show, nobody wants to buy spinach… people want strength, vitality and Olive Oyl. Features versus benefits may indeed be Marketing 101, but a quick glance at the sales pitches of many online businesses makes me question whether anybody took that particular marketing nugget on board through the self-imposed …

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The Free Essay Editing Checklist That will Put You Top of the Class

This free essay editing checklist can help you to perfect your essay and take your grades up a notch with very little effort. So, you’ve finished your essay… yay you! But have you? Sadly, your work isn’t quite done the minute you hit the final keystroke on your conclusion. In fact, it may have just …

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The Simple Cover Letter Formula That Will Land You an Interview Every Time

Imagine making just a few small changes to your cover letters to get recruiters reaching for the phone and inviting you to an interview. Well, it really is that easy, and we’re going to show you how. Believe it or not, you could put the frustration of receiving rejection after rejection firmly behind you taking …

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39 Expert Tips on Generating Ideas for a Blog Post

Regularly updating your website with fresh content is imperative to building a good reputation with search engines and attracting a regular flow of visitors to your site. However, generating ideas for a blog post can often present a significant challenge and it can be very difficult to generate fresh ideas that attract an audience. This …

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Eight and a Half Ways to Effectively Write a Bad Article

Writing an article that sends your readers to sleep has never been easier in this high-speed, electronic age. The ease with which you can create, edit, and make your unimaginative writing available for mass human consumption is frightening. You just need to know a few simple tricks. But be warned: if you spend too much …

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